Words led traffic lights buyer would like to say to the foreign trade salesman

　　Recently when chatting with a regular customer with longer relationships with us on line, he said he got so much to tell me when it comes to emails he received every day from led traffic lights foreign trade salesman of different countries.
　　

       In BBM traffic lights we will always accept any valuable advice, to keep an open mind and understand the importance of gratitude. So we decide to posts the email of the customer on our company websites to remind us to learn from it .And we also appreciate the customer who presented us an intelligent point of view.
　　
         Here are the email.
　　
 The problem:
　   I get at least 20 mails a day , offering the best prices, best quality, all certificates, all very professional LED traffic lamp factories...
　　

​The reason:
　　I think the LED traffic lights market is stabilizing.
　　
  The blooming that the market experienced starting a few years ago, is calming down.
　　
  The local LED traffic lamp suppliers in the "world outside China" have found their suppliers, and now there is a fight to get them to try new ones.
　
 　New clients are getting more and more rare, but the LED traffic lights manufacturers in China are many (and in India too, apparently) and the sales stuff is facing a very difficult task.
　　
  What is happening then？

　　So long emails are written, very good speeches, filled with promises.
　
　  Also, as price is the easy weapon, many times I just get price lists from companies.
　　

   However, that imposes a risk to the end-user, as the quality might be diminished too. I think some led traffic lights manufacturers might walk on the edge in that aspect, in order to compete with those who know they sell garbage to begin with. They all hope the quality is good enough just to last the warranty period, not much more.
　　
   I would never buy based on price only myself.
　　
   Furthermore, as I personally don't trust cheaper products, we try to offer 5 years warranty led traffic warming sign mostly.
　　
 My suggestion:
　　
   I really do think all these sales persons, boys and girl at their 20s mostly, probably break their heads on how to contact clients, and thus emailing to any email address available, and the pursue is on even for just selling a few samples only. Many work crazy hours, and are obligated to talk about work with clients available on Skype for instance, even at late evening hours.
　　

    I understand the pressure completely, I think it has gone a bit crazy. I can only advise all those motivated young sales stuff persons:
　　
    When you send those mails, KEEP THEM SHORT!
　　
    Remember - The marketing researches proved that a person scans advertisements for about 3 sec., and then moves on.
　　
   So try to be creative...Those loooooong letters saying how wonderful you are ( and I am sure you are) are of no use.
　　
   Make it short and simple, try to make the client want to know more. Nothing more can be achieved, so really no need for all those words...

　　
   Why would I advise that? Well, as they say, "if you can't beat them, join them"... :-)

Traffic Light Installed In The Heart

　 　In recent years, the high luminous efficiency LED has become a new source that Japanese government actively promote. Japanese government also put forward policy to encourage its citizenry and businesses to use LED lighting products. In Japan's national policy, they forced enterprises using large energy to switch to us energy saving products, and many local governments also provide energy saving products of local level and LED lighting subsidies.
　　

         This is definitely a very favorable external environment for BBM which has always been the intention to open up the Market in Japan. So the company decided to seize the opportunity, taking with our LED traffic lights, led gas prices sign,led arrow board and other star products to participate in the fourth session of the Tokyo International Lighting fair.

         Fortunately, I was also assigned to participate in this exhibition. Finally have the opportunity to take a look at Japan, it is said that the multi phase traffic lights in Shenzhen is introduced from Tokyo, Japan. So this time to Tokyo, in particular, I would like to see how traffic lights in Tokyo operated .The so-called multi-phase traffic lights, is red yellow green full ball and arrow traffic lights. Whether this is the creation of Tokyo is not clear. But this time to Tokyo, I rarely see the arrow traffic lights. Especially in the heart of the downtown, there is no arrow light, but are ordinary circular traffic lamp. Only in individual fork junctions, can I see the arrow traffic light. Where there is intersection, as long as the front is the green light, turning left or right ,as well as straight is available.

　　

         Next is the invisible traffic lights---traffic rules come into play : people need to follow the rules of pedestrian priority when turning left . Straight line is preferred when turning right . It’s because in Japan traffic keeps on the left of the road and turning left you may clash with pedestrian crossing the road; right turning may encounter going straight vehicles. For multi fork junctions, if the fixed front is uncertain , there will be arrow traffic lights to indicate the direction of travel,because at this time , each direction is making a  turn and the principle of direct priority is no longer applicable.
　　
         So, what is worth learning ?
　　
         The highest state of the traffic light is without invalid vehicle stagnation. In other words, as long as there is a way, no vehicle should be stopped. That is to say, traffic lights which is tools of traffic control should not be the transportation barriers . To do this, high-tech intelligent traffic light is the best solution. Of course, we look forward to Internet of things will come as soon as possible .
　　
         But if relying on high-tech traffic facilities is the best way to optimize the traffic efficiency ? Are we too dependent on science and technology?
　　

         In the United Kingdom, in order to reduce traffic barriers caused by traffic lights, the traffic department choose to install the traffic lights as few as possible , and rely on the traffic light in people's mind , that is to give full play to people's intelligent role . "traffic light installed in the heart " is actually the traffic rules in people’s mind.
　　
        I think that the idea Britain's road traffic management is to fully highlight traffic rules .that people should be fully and consciously abide by the traffic rules. This is not only the conditions of traffic order, but also empower them who obey the traffic rules with the flexibility to respond to change.. The result is that the traffic light is fewer and fewer , and the invalid parking is reduced, and the speed of the vehicle is improved.
　　
       Thus it can be seen that Japan's traffic light is also set to leave some room for the traffic rules . In doing so, not only the intersection of traffic order is established, but also empower traveler to enjoy more independent chosen right at the the intersection, The enthusiasm of the people are arsing and invalid parking is reduced, which improves the efficiency of the intersection.
　　

         So why do we rely on more intelligent traffic lights rather than each other?
　　

        We can reduce our dependence on science and technology, and depend on each other more!